How to Succeed in Business Without Being White by Earl G. Graves

He also served on the board of Howard University and was inducted into the Global Business Hall of Fame in 2007. He was named one of the Top 100 Business News Luminaries of the Century, and his book How to Succeed in Business Without Being White was listed among the. Earl sat on the boards of several other major corporations, including Aetna, American Airlines, and DaimlerChrysler. Read reviews and buy How to Succeed in Business Without Being White - by Earl G Graves (Paperback) at Target. Earl believed that Black Americans needed only equal opportunities to achieve success, not special treatment, and he expounded on this idea in the book. The book, which became a New York Times best seller, was a no-nonsense approach to business and included lessons on networking, maximizing career opportunities, and building wealth. In 1997, Earl published How to Succeed in Business without Being White: Straight Talk on Making it in America. Today, the magazine lives on in digital format online, accessible to entrepreneurs around the world, and Earl’s companies expanded to include publishing, marketing, radio, television, event coordination, and management consulting. By the early 2000s, Black Enterprise boasted a print circulation of half of million copies and was held up alongside business and economic publications such as Forbes, Money, and Fortune.

To build the audience, Earl sent free copies of the magazine to African-American businesspeople, ministers, and politicians, as well as to corporate offices. In launching Black Enterprise, Earl set up an advisory board of Black professionals from around the country.

How to Succeed in Business Without Being White by Earl G. Graves